Info
- Category :Lead Generation & Appointment Setting
- Date :27 April, 2015
- Client :Robert Rosenthal
Project Brief:
Contenteurs is a content marketing platform. They also provide email marketing, social media management, SEO, web design services as well. My main task was to generate qualified leads with the C level contacts of companies across the USA: I needed to design a drip marketing campaign for Contenteurs as well which icnluded makign an automated messaging sequence.
Challenges:
- Coming up with a perfect drip marketing strategey for the campaign.
- Making a killer messaging sequence that converts.
- Setting appointment after qualifying the leads.
My Solution:
- Setting up the drip marketing messaging sequence keeping in mind of buyer persona.
- Optimizing the campaign based on the KPIs so that more qualified leads could be generated.
- Setting appointments directly on the calendar, and also following up evern after the call.
Results:
- The Drip marketing campaign was 26% more efficient than traditional marketing techniques.
- Setting 4-5 qualified appointment ever week on the calendar.
- Thousands of dollars in ROI for Contenteurs with lots of new clients.
Amir was absolutely an amazing asset for us helping set up the drip marketing campaign for us. He has helped us get so many new clients that, I referred him to my friends, and colleagues for his amazing B2B services. I highly recommend Amir.
